OF COURSE IT DOES! You might think that your business doesn’t need a website because of a few reasons…it’s too small, you don’t sell products online, your customers don’t use the web, it’s too expensive to own a website, you don’t know how to design one yourself.
All of those are common excuses for many small businesses. If I told you a new and effective website for your business would only cost your a few hundred dollars and could generate hundreds, maybe thousands of new customers, would you consider it? I would think so. Any smart business person would.
Why Does your small business need a website?
I’m going to keep this blog simple…and we can explore the concepts deeper in future blogs…or you can just visit Ivendmarketing.com and email me.
1 – 80% of Google search is local search. What I mean by that is…when someone in your town needs a product or service you offer, they begin their shopping online. They search and compare potential vendors before ordering online, or simply writing down the address and visiting the store or office in person. If you don’t have a solid presence online you have removed yourself from the game and lost that potential customer before they even began shopping!
2-Can you offer your product to the world? or at least other cities? if yes, then there is no more effective, cost efficient way than the web. Reach millions all over the world for very very little cost.
3-Add validity and trust to your brand. Picture this..its 1980, you’re a private CPA, and you’re promoting your business at a party and someone asks for your card and you don’t have one. Pretty much lost all credibility right there. Today, no website is almost an equivlent to no business card. Not only do you need one, you need a good one. If your website is poor it can turn a potential customer off right away.
4-Finally…this isn’t the early 2000′s…just like flat panel TV’s, websites don’t require a loan anymore. Or at least they shouldn’t. (Remember, Im specifically talking about small businesses here. Large companies sites are much more complicated, and expensive).
After you finish your website you will need to market it…that’s called internet Marketing and it’s a whole new story
